With the recent availability of the iPad, I thought it might be interesting to jump into the social stream and see just how much buzz is really flying around in regard to the new device... and how that buzz relates to different key words.

First, the buzz is massive. 1.45 million posts in the last 14 days reference the iPad. This is across blogs, video, micromedia, forums and more.

I wondered of these 1.45 million posts how many mentioned important key words (to a marketer) like good, bad and buy. Simon says:



Only 127,000 made reference to those three key words -- only 127k, ha.

I also thought it might be interesting to see over the last 14 days how many posts mentioned iPad, Nook and Kindle, in relation to a secondary search term, eReader. iPad killed it!

- iPad = 117,227
- Kindle = 4,198
- Nook = 1,767

Finally, I took the 1.45 million iPad posts and did a cross reference search for reference to Nook and Kindle. It resulted in 121k results, with the Kindle being mentioned quite a bit more than the Nook. Hmmm, does this hint to the death of Nook?




Okay, really, finally....

You might ask, who and what were the top posters for these 1.45M iPad posters? Well, you're in luck, I can answer that for you. How about we look at blogs, video and forums:

BLOGS



VIDEO



FORUMS



Consider your death by stats and graphs for this week complete!

-posted by Justin

Tags: ipad, kindle, nook, socialmediameasurement