iPad through the eyes of social media

With the recent availability of the iPad, I thought it might be interesting to jump into the social stream and see just how much buzz is really flying around in regard to the new device... and how that buzz relates to different key words.

First, the buzz is massive. 1.45 million posts in the last 14 days reference the iPad. This is across blogs, video, micromedia, forums and more.

I wondered of these 1.45 million posts how many mentioned important key words (to a marketer) like good, bad and buy. Simon says:

ipad_goodbad

Only 127,000 made reference to those three key words -- only 127k, ha.

I also thought it might be interesting to see over the last 14 days how many posts mentioned iPad, Nook and Kindle, in relation to a secondary search term, eReader. iPad killed it!

- iPad = 117,227
- Kindle = 4,198
- Nook = 1,767

Finally, I took the 1.45 million iPad posts and did a cross reference search for reference to Nook and Kindle. It resulted in 121k results, with the Kindle being mentioned quite a bit more than the Nook. Hmmm, does this hint to the death of Nook?

nookkindle


Okay, really, finally....

You might ask, who and what were the top posters for these 1.45M iPad posters? Well, you're in luck, I can answer that for you. How about we look at blogs, video and forums:

BLOGS

top 20 blogs

VIDEO

top20vide

FORUMS

top20fori

Consider your death by stats and graphs for this week complete!

-posted by Justin

Tiger's tale, robotic or real?

It's been like a train wreck that no one can keep their eyes off of and recently Tiger Woods made a speech to address his string of affairs. Unless you were living under a rock, you probably saw or heard it.

Former White House Communications Director and current ABC anchor George Stephanopoulos called it "One of the most remarkable public apologies by a public figure ever," but I had a different point of view as a former broadcast journalist and current communications specialist. To me, today's press briefing by Tiger Woods was clearly calculated, methodical and at times robotic. What he needed to be was sincere, apologetic and most importantly real with himself and the whole world. Let us in Tiger... just this one time.

In true Tiger fashion, the golfer never really gave us his true emotions and feelings. One minute he was apologizing, the other he was telling the media to stay away from his family -- showing little if any emotion. Bill Simons of ESPN.com came out with a great article right after the briefing. In addition to analyzing the speech, he took a look at just how controlling Woods has been during the entire period following his Thanksgiving car crash.

Simmons writes, "Let's look at the facts. Tiger cheats on his wife relentlessly and brazenly. She finds out somehow. This leads to him crashing his car in the wee hours of Thanksgiving night. Scandal. Cover-up. More women come out. And more. And more. Tiger disappears like Jimmy Hoffa. Elin stops wearing her ring. Tiger stays hidden. Rumors swirl. By hiding, by not saying anything, Tiger enables every rumor and negative story to gain steam. When he sneaks away to a sex rehab clinic for 45 days, neither Tiger or his representatives acknowledges rumors that he's there. He emerges with a staged jogging photo op; one day later, three other photos of Tiger hitting golf balls, even seeming jovial in one of them, hit the wires. And then, today's prepared remarks. That came from the heart. Just as long as you didn't ask a follow-up question."

Great observation, but my favorite take from the article is the following which pretty much painted Tiger as he appeared during the speech... as a robot. "He spoke for the next 13 and a half minutes. He spoke … like this. There was … no emotion … in his words. His face … was blank … and empty. Part of me … felt bad … for him. There were … a couple of moments … when it seemed … like … he was trying … to shed a tear … or have his voice catch … just for effect. You get … the idea."

Bottom line is the speech, calculated (I think it is) or not, had the outward appearance of a control freak not changing his ways. If journalists ever double-crossed Tiger Woods PA (pre affairs) he essentially black-listed them. Well, how was the speech any different? He hand-picked the audience and didn't allow any questions.

From a public relations perspective, I UNDERSTAND what Tiger and his entourage was trying to do, but I DON"T UNDERSTAND why they'd do it. This event immediately had me thinking of what a great SNL skit it would make, so staged and contrived it seemed almost unreal. Come to think of it, this may be one of the most remarkable public apologies by a public figure... just not in a good way.

-posted by Andrew

tiger-woods-robot

More on the death of newspapers

Continuing a theme -- here's yet another piece on the "death of newspapers" by Richard Rodriguez in Harper's Magazine. It approaches the topic from an interesting angle: while the rise of the web may be the tool used to kill the newspaper, it is actually us, and our distaste for anything local as merely provincial, that is the proximate cause of death. To wit...

In the nineteenth-century newspaper, the relationship between observer and observed was reciprocal: the newspaper described the city; the newspaper, in turn, was sustained by readers who were curious about the strangers that circumstance had placed proximate to them ... We no longer imagine the newspaper as a city or the city as a newspaper. Whatever I may say in the rant that follows, I do not believe the decline of newspapers has been the result solely of computer technology or of the Internet. The forces working against newspapers are probably as varied and foregone as the Model-T Ford and the birth-control pill. We like to say that the invention of the internal-combustion engine changed us, changed the way we live. In truth, we built the Model-T Ford because we had changed; we wanted to remake the world to accommodate our restlessness. We might now say: Newspapers will be lost because technology will force us to acquire information in new ways. In that case, who will tell us what it means to live as citizens of Seattle or Denver or Ann Arbor? The truth is we no longer want to live in Seattle or Denver or Ann Arbor. Our inclination has led us to invent a digital cosmopolitanism that begins and ends with “I.” Careening down Geary Boulevard on the 38 bus, I can talk to my my dear Auntie in Delhi or I can view snapshots of my cousin’s wedding in Recife or I can listen to girl punk from Glasgow. The cost of my cyber-urban experience is disconnection from body, from presence, from city.



and...

We will end up with one and a half cities in America—Washington, D.C., and American Idol. We will all live in Washington, D.C., where the conversation is a droning, never advancing, debate between “conservatives” and “liberals.” We will not read about newlyweds. We will not read about the death of salesmen. We will not read about prize Holsteins or new novels. We are a nation dismantling the structures of intellectual property and all critical apparatus. We are without professional book reviewers and art critics and essays about what it might mean that our local newspaper has died. We are a nation of Amazon reader responses (Moby Dick is “not a really good piece of fiction”—Feb. 14, 2009, by Donald J. Bingle, Saint Charles, Ill.—two stars out of five). We are without obituaries, but the famous will achieve immortality by a Wikipedia entry.



-posted by Paul

Facebook not so private

If you're on Facebook, you've most certainly had to sort through your privacy settings over the past week, as the company changed up the way it manages user content, contact lists, personal data, etc. Frankly, it was a bit of a pain. But why did you have to do it? Wall Street Journal reporter Julia Angwin explains in a recent article:

This fall, Twitter turned its popularity into dollars, inking lucrative deals to allow its users' tweets to be broadcast via search algorithms on Google and Bing. Soon, Facebook followed suit with deals to distribute certain real-time data to Google and Bing. (Recall that despite being the fifth most popular Web site in the world, Facebook is barely profitable.) ... Just one catch: Facebook had just "exchanged" to Google and Microsoft something that didn't exist. The vast majority of Facebook users restrict updates to their friends, and do not expect those updates to appear in public search results. (In fact, many people restrict their Facebook profile from appearing at all in search results.) So Facebook had little content to provide to Google's and Bing's real-time search results. When Google's real-time search launched earlier this month, its results were primarily filled with Twitter updates.


Ah, it all becomes clear. The old privacy settings were interfering with their ability to make money off your content. I think I'll stick with the old settings, thanks. (And more than 50% of users are following suit.)

One final warning from Julia...

But those who want a private experience on Facebook will have to work harder at it: if you inadvertently post a comment on a friend's profile page that has been opened to the public, your comment will be public too.


Sigh.

-posted by Paul

Declining newspaper circulation

We hear all the time that newspaper circulation is declining, but sometimes it’s hard to wrap your head around just how much. That’s where this chart comes in handy (“Some unsurprising trends: the Los Angeles Times is an absolute horror show.”). And as a side note, I couldn’t resist pulling this:

We excluded USA Today, because we don't care about it. If you're in a hotel? You're reading it now. That's nice.



-posted by Paul

A Journalist's Take on Seattle, Startups and the Economy

Journalist John Cook has been a fixture on the Seattle business beat for more than a decade.  After covering the technology arena and penning the Venture Capital Notebook for the Seattle Post-Intelligencer for a number of years, he left the publication to co-found TechFlash, an online news site dedicated to covering the technology industry in the Pacific Northwest.  He has a particular interest in entrepreneurial adventures, and has written about companies from Avenue A to Zillow.com.   As part of our continuing series of interviews with VCs, entrepreneurs, marketers and other influential businesspeople, VOXUS asked John to share his opinions on the area's economic climate, startups and even iPhone application developers.

1)  What's your opinion of today's Seattle startup community?  Are there too many neophyte entrepreneurs trying to launch companies, or does this just signal a healthy ecosystem?  From a journalistic standpoint, how noisy is it?

There does seem to be a new sense of optimism in the startup and venture community. August was one of the busier months I can remember, though my brain is turning to mush with all of the news to cover, so take that for what it is worth.


I know some are concerned about a double dip recession. I have no idea whether that will occur or not, but my general sense is  that we didn't experience all of the pain we needed to given the radical shift in the economy that started last fall. The dot com bust of 2001-2003 actually caused much more pain in the tech sector as the Internet bubble deflated, and tens of thousands of jobs were lost in the Seattle area. We haven't seen anything that severe this time, at least in tech.


As to your question about "too many neophyte entrepreneurs" starting companies, I don't think that is necessarily a bad thing. Bill Gates and Paul Allen were neophyte entrepreneurs, as were Larry Page and Sergey Brin. Sometimes it takes a fresh set of entrepreneurial eyes to really figure out a problem, and the great thing about covering this beat is that entrepreneurs can come out of nowhere to really dominate a market. Still, at the end of the day, most will fail as you know.


2)  Many smaller companies are rebounding from an economic slump, yet larger ones are continuing a downward slide...and there's no relief yet in the ranks of the unemployed.  As a journalist, you've got a unique vantage point to see what's happening in the business community, particularly startups.  What do you think it will take for us to experience a true economic turnaround in Seattle?  And how does this affect entrepreneurs -- is opportunity knocking, or should they prepare for a long and winding road?

I have no idea what it will take for the economy to get its footing again in Seattle. But I will say this: There's plenty of opportunity for entrepreneurs out there. The business world has been turned on its head -- everything from manufacturing to media to financial services --  and that actually plays to the advantage of entrepreneurial organizations and people.


Traditional businesses are getting blown up, and new models are emerging. There's certainly no shortage of problems that entrepreneurs can set out to solve. The key question is whether the capital will be there to support these new businesses? There's still money on the sidelines, and I am seeing some capital flowing. But it is tough to get cash to fuel new businesses. Entrepreneurs should bootstrap and treat every dollar in the business as if it were the last. But that's nothing new.



3)   It seems as if iPhone app developers are everywhere these days.  Are you bored with this genre yet?  What types of technology startups are capturing your interest?  Got one hot startup you are particularly watching?

The iPhone has changed the game in mobile, the next big wave of innovation in the tech arena. So, no, I am not bored with the iPhone or the ecosystem forming around it. And it is just going to get more interesting as Google and Microsoft try to compete.


One thing that will be fascinating to watch is whether these iPhone app hobbyists actually can make a decent wage. Some will, some won't. But I have my doubts that big iPhone app businesses will form, since as readers on TechFlash have noted it is extremely difficult to build a business on the back of another company's platform.

Are journalists missing 75% of the story?

There’s an interesting piece out today by Matt Thompson at Newsless.org ruminating on the key portions of the news that reporters either cover poorly or miss entirely.

I’ve come to the conclusion that there are four key parts to news stories, and we typically only get one of them, even though journalists possess all four, and the other three are arguably more important.... As long as the news is structured solely around what just happened, journalists are going to be fighting a rough battle... As news consumers, we should be demanding these [other] things as well. After all, right now we’re only getting the lamest part of the story.



I think his analysis is sadly all too true, and fits well with my longstanding negative critique of the current state of journalism today. If you’re at all interested in the profession, and what could be done to make it better, this is a must-read.

-posted by Paul

Three, two, one... social!

According to Tech Flash, Wetpaint and Altimeter Group today unveiled a new report that attempts to measure the companies that are best using social media, tracking how 100 companies from the 2008 BusinessWeek/Interbrand Best Global Brands survey utilized Facebook, Twitter, wikis, and discussion forums.

While the summary is good. The actual report is loaded with some interesting information. To download, visit here.

images

-posted by Justin

Calling all CEOs... ever heard of social media?

A recent study finds that when it comes to embracing new technology like blogging and social networking, the country's top CEOs have significant room to improve.

According to the study from UberCEO, an online publication focused on CEOs, only 19 of Fortune 100 CEOs had a Facebook profile, 13 had a LinkedIn page, two had Twitter accounts and get this NONE HAD A BLOG. But those top-line results may not be reflective of what's really going on with UberCEO reporting that the Twitter feeds of Warren Buffett, CEO of Berkshire Hathaway, and Alan Lafley, CEO of Proctor & Gamble, have not posted anything of significance since being set up.

social media starfish

UberCEO says CEOs being social media slackers leaves the door open them appearing disconnected, especially with a growing number of people using tools like Twitter and blogs. Writes UberCEO's Sharon Barclay:

We're not suggesting that every CEO should participate in every aspect of social media. That's a decision each CEO needs to make as part of an overall company marketing strategy. But we are recommending that every CEO examines their online image and reputation.


UberCEO goes on to speculate that the reasons CEOs aren't using social media is because of fear, lack of knowledge and time constraints.

Although a daunting task both in time and resources, utilizing these avenues to connect with current customers, potential customers, business partners and the public at large seems like a no-brainer especially for CEOs whose corporations still have a stockpile of resources to support such activities (i.e. cash and employees). Are CEOs above such forms of communication?

-posted by Andrew

Won't you be my tweep-er?

Those of you interested in increasing your networking circle on Twitter probably already have a good handle on how to do it within your industry niche. But there are distinct advantages to having a wide circle of connections within your own neighborhood, whether it's to raise your company's visibility as a corporate citizen in your region or just to get quick recommendations for restaurants in the area. There are many Twitter-related sites designed specifically for locating and connecting with locals; here are just three to get you started:


localtweeps



Localtweeps is still in beta, but it was created to "help localize the Twittersphere." Your listing is indexed by zip code, so at this time, you can only register once. (Note to @brevig, @colinhirdman, @joshbecerra and @zacksteven: it'd be great to be able to temporarily localize for when one is traveling to a new city.) Registration is fairly straightforward. After signing in to your Twitter account, go to the Localtweeps site and put in your zip code. It takes about five minutes for your name to appear in the database. Click on the "Search" tab to find others in your area, and you can then click and follow at will.

One nice feature about Localtweeps is that you can promote an event or special offer within this zip code.


logo



Another site that's still in beta is StreetMavens. StreetMavens has a different function than Localtweeps in that its purpose is to capture what's happening in any given city in real time. Go to the site, click on your city and you'll see a listing of local tweeps and what they are currently saying via Twitter. From here, you can click on the individual user names and follow folks of interest. StreetMavens is a little harder to use than Localtweeps if you want to register yourself, but it's worth the effort -- particularly if you're a business, as you can register your profile to the site. If you want to see what the page looks like for the VOXUS neighborhood, go to: http://www.streetmavens.com/city/Tacoma

twellow-twitter-search-directory-engine

Chances are, you're already listed in Twellow.com, also known as The Twitter Yellow Pages. Finding your city in "the TwellowHood" is pretty simple, just click on the search tab if you don't want to navigate through the nifty maps. On the resulting list, tweeps are ranked by number of followers, so simply cruise through the list and find people of interest to you. Click on their Twitter user names to navigate back to Twitter so that you can follow them.

-posted by Rachel

Why your newspaper is now Sears

There’s an interesting meme that’s been making the rounds lately: the newspaper as department store.

According to Wikipedia:

A department store is a retail establishment which specializes in satisfying a wide range of the consumer's personal and residential durable goods product needs; and at the same time offering the consumer a choice multiple merchandise lines, at variable price points, in all product categories.



While department stores first began to appear in the early 1800s, it wasn’t until late in the 19th and well into the 20th century that they truly hit their stride. The primary factors driving this growth were transportation, industrialization and urbanization. As commercial production and logistics improved, it became possible for a single, large store to collect and stock a wide variety of goods for sale from throughout the country (and world). At the same time, urbanization was producing a substantial pool of consumers in close proximity, who needed and wanted these products, and welcomed the opportunity to procure them from a single all-encompassing source at a fair price. A key factor driving this growth stemmed from the fact that, just as commercial transportation (ship, rail, and eventually truck) was booming, personal transportation and delivery was still in its infancy. The automobile was a luxury item until late into the 20th century, making it difficult or impossible for consumers to cover the ground necessary to visit a broad range of specialty retailers. By the same token, the lack of availability of these goods in a rural setting, coupled with the difficulty of advertising and supporting a small-scale mail order business, gave rise to the mega-catalog industry – which eventually produced Sears, Roebuck and Co.

In the 1960s, the largest store operations (both in sales volume and physical size) were department stores Macy’s, Hudson’s and Marshall Field. By the 1980s, the largest retailer in the world was Sears.

sears-2

What killed the department store? Malls. While malls were always anchored by one or more department stores (which had the name recognition and volume to draw consumers), the inside of the mall was filled with small specialty stores that exchanged breadth for extreme depth of offering. Suddenly consumers could visit a single location (the mall) and select from a variety of stores that specialized in music, or cooking, or clothing, or shoes or what have you. In the 1970s people visited the department store to peruse a limited selection of a broad variety of items. By the 1990s they visited a store in the mall for a huge selection of a particular good, then went next door for the next one. While the department store model is still thriving in certain instances, its sole remaining advantage is to use its volume buying power to drive down prices (see: Walmart).

The parallels to the media industry are likely clear. Your local newspaper has catered to a broad range of needs and interests in the community, offering a single and authoritative, albeit limited, source for news and entertainment. When production and logistics dictates that this is your only choice, a natural monopoly is created.

However, the rise of the Web has upended this model. Now it is possible to instantly get any story you want, but also find it from a source that takes interest in a particular subject to the level of obsession (we call these “bloggers”). And if this was the first body blow (driving down circulation), the other was clearly the rise of sites such as eBay and Craig’s List, which have decimated the newspaper industry’s safety net: the classified ad.

So what does the future hold for the industry? That is the $64,000 question. Journalism, as a profession that is distinct from the newspaper, which is merely a delivery vehicle (i.e., “store” to continue our analogy), will survive. As will certain premier brands (WSJ, NY Times, etc.) that offer a distinct value proposition to the reader/consumer. However, it is likely that most newspapers will go the way of Sears: years of struggle to survive, until they are eventually forced to either reinvent themselves or find a place on the Web as a mere shadow of their former selves.

-posted by Paul

The Twitterview

Recently, a friend of mine with World Concern, a Christian relief agency, conducted an interview with the ABC affiliate in Eugene, Oregon via Twitter.... better known as a twitterview. A twitterview works pretty much like it sounds -- a back and fourth of up to 140 character tweets via Twitter, the micro-blogging social media site that has caught fire lately with everyone and every organization from Oprah to CNN. Although not an entirely new concept, the twitterview has yet to be widely adopted by the mainstream media. The first mainstream outlet that I can find that made a foray into the twitterview universe was ABC's George Stephanopoulos twitterview of Senator John McCain in March of this year.
unknownunknown

As a former journalist myself, here's my take on twitterviews. They're a great way to give complete public access to a media interview. The fact that questions and answers have to be given in 140 characters or less also cuts out a lot of extraneous information. On the other hand, the 140 character limit can also limit more in-depth answers and leave you wanting more. In addition, the fact that twitterviews take place virtually leaves you guessing regarding any sort of emotions being expressed during the interview.  Formal articles generally give you a feel for emotions, and radio and television interviews definitely give you a first-hand hear or look at emotions expressed.

Larry Magid had a great take on the McCain twitterview in CNET. His take, the twitterview definitely was not a journalistic high point, questioning whether the 140 character format makes any sense as an interview technique, especially when dealing with life and death questions.


unknown

-posted by Andrew


Facebook user names

Facebook is now allowing user names for the URL. More info at the following links, along with a few important notes:

First come first served starting Saturday June 13 at 12:01 AM.

Names are NOT editable or changeable; they are permanent to that account even upon deletion.

You can only register user names for pages that existed prior to May 31, otherwise there's a waiting period to prevent squatting.

Companies can also protect their brands/trademarks even if they don't have a facebook page.

General announcement.

Additional info.

For administrators.

Go forth and claim yours...

-posted by Paul

Twitter as soapbox

Recent research out of the Harvard Business School shows that 10% of Twitter users are accounting for 90% of the tweets, breaking even the classic “80/20” business rule. Moreover, the median number of tweets per day is 0.01. Wow. And, there is some interesting data about how followers skew out... men are apparently more likely to follow men in this particular social media.

Although men and women follow a similar number of Twitter users, men have 15% more followers than women. Men also have more reciprocated relationships, in which two users follow each other....Even more interesting is who follows whom. We found that an average man is almost twice more likely to follow another man than a woman. Similarly, an average woman is 25% more likely to follow a man than a woman. Finally, an average man is 40% more likely to be followed by another man than by a woman.



This surprised the researchers, since in a typical “social” setting, either online or off, most of the activity is focused around women. It would be interesting to see more research into why this happens not to be the case on Twitter. Perhaps given the 90/10 split above, Twitter is being used less as a pickup medium and more as a professional soapbox – an endeavor often dominated by men, both on the box and in the audience.

(via Kevin Drum)

-posted by Paul

Facebook and business

I recently sat in on a Webinar about the value of Facebook for business. It was hosted by Mari Smith, Relationship Marketing Guru and Facebook Expert, and co-anchored by Joel Comm (author of Twitter Power). It was an hour well spent and provided a ton of insight -- even for a guy like me who has been using the site for a couple years. Below is a summary of some of that information -- with some additional original insights sprinkled in!

First off, some fun Facebook facts. These shocked and amazed me:

- there are currently more than 200 million active members on Facebook
- by 2011 that is predicted to be more than 500 million
- Facebook is the 5th most trafficked Website in the world
- it is the largest photo-sharing platform in the world (30 million pics posted a day)
- more than 70 percent of facebook users are outside the U.S.
- 1 in 3 canadians are on facebook (ehh)
- the fastest growing demographic on Facebook is 30+ and women
- in social media, Facebook has the most rigorous terms of use (TOS)
- 99.9 percent of the time, the person is who they say they are on Facebook
- there are 52,000 applications on Facebook and that number is rising fast, with 140 new apps daily
- the maximum # of friends you can have is 5,000 (due to server load), possibly increasing soon
- record holder: John Reese added the most friends in the least amount of time (5k in 5 days)
- want to browse pages?

(DID YOU KNOW: you can remove a fan or friend and it does NOT notify them. So don't worry about offending people.)

The #1 reason for a Facebook page = SEO (google indexing). If you don't know what SEO is, or the value, we'll address that in a later post (or you can visit http://en.wikipedia.org/wiki/Search_engine_optimization for a detailed definition; or visit our SEO partner Point It at http://www.pointit.com). If you're trying to ensure your fan or business page comes up in search engines, Facebook is integrated and your page can drive that ranking (but keep it updated, fresh and use good terms).

The #1 reason people fail in social media: lack of viable strategy! Use Facebook with a purpose. Whether to connect with old friends or drive relationships with prospective partners, customers or employees, one thing remains constant -- you must take the time to use the site and update your pages with good information. Since we're not worried about the "connecting with old friends" application of Facebook, we'll just focus on some business related information.

Here are some steps to help implement a solid social media strategy on Facebook (with the goal of helping to drive sales):
1. Grow a network of hand picked friends up to 5,000 (your first goal should be to get over the 500 person mark). How do you do that? Try listing your top 25-50 people you admire in your industry and find them on Facebook and friend them with a personal message. Also, search and follow others on Twitter.
2. Do more than one page. If you have separate lines of business, perhaps have a page for each. This will help with SEO and indexing.
3. Showcase your best work on the page, not just all your work.
4. Engage in deliberately chosen regular activities (post a thought of the day, tip of the day, image of the day). Drive company news through the page. Highlight good articles. Offer incentives to Facebook users.
5. Be active on twitter with key-word laden tweets, and integrate with Facebook. This can help drive content on your page.
6. Create radical strategic visibility. This is a chance to put aside the stuffy corporate image. Get creative. Try video and more.
7. Finally, think relationships first, business second... but in the end, use Facebook to drive sales and help close deals.

Now, there are some ways to get booted off Facebook. And, unfortunately, once done, it's done. So follow the rules. Here are some little know facts from the TOS. Pay attention, these can get you banned (yes, these are true):

- adding too many friends
- sending out too many emails
- sending too many wall posts
- sending too many group messages
- sending too many messages to your event invitees
- importing too many tweets to your status update
- emailing too many pending friend request peeps
- having too many pending friend requests after maxing out at 5k

Facebook takes time. So, here's how to handle the site in 5 minutes a day. Now go forth and friend!!

1. update your status (most important if not importing tweets)
2. review news feed and comment
3. review requests
4. acknowledge birthdays
5. review notifications
6. review your profile
7. check your inbox

-posted by Justin

Twitterpalooza

Guess what was released today at The Twitter Conference in Mountain View? Eight new Twitter applications. They include:

TWILK

Twilk.com is a Twitter background generator, creating backgrounds "auto-magically" from the collective pictures of the people you follow.

FLAGGPOLE

Flaggpole is a place-based social network that connects people through places that are important to them. These places could be a zip code, a neighborhood, a park, church, a school, a club or a business. After identifying a place, users can form virtual communities related to that place's function and use both micro-messaging and Twitter integration to organize meaningful interactions. Flaggpole can be used worldwide, though it is currently only available in English.

PUBLICITWEET

Publicitweet is a social media marketing application aimed at providing in-depth analytics for Twitter campaigns. The analytics go beyond the number of clicks and provide detailed information on which users had the most referrals and the overall reach.

JOBABA

Jobaba is a social marketplace for local services integrated with Twitter. When users need help getting something done, they can simply follow @Jobaba on Twitter and tweet the request with the keyword #ineed, and Jobaba will broadcast it to its network of service providers serving the user's local area. If the service providers have the proper skills to perform the job, they can use Jobaba to engage the person in need, place a bid, or set up meetings. Anyone with skills and a desire to provide services can create a profile on Jobaba, start networking with potential customers, and bid on job requests through Twitter.

CHATTERBOX

ChatterBox is a collaboration platform used to track, categorize and respond to Twitter conversations. An intelligent, single point of access, this web-based interface pulls in conversations and creates a collaborative workspace that provides topical views of information - along with tools such as personalized views, assignment, categorization, prioritization, notifications and tagging - creating a more streamlined process to listen, organize and respond to conversations. As a result, social media power users and corporate teams can become far more effective in participating in relevant conversations, providing customer service, and generating stronger business leads.

TWEETFUNNEL

TweetFunnel provides editorial control for organizations of all types and sizes. It allows multiple contributors within a company to submit tweets for editorial review and approval before they are added to the company's time line. TweetFunnel also allows editors to assign mentions and DMs back to appropriate contributors for their replies. There is in turn, an editorial review layer for these replies.

TWITTYLINKS

TwittyLinks lets you quickly tweet about any web page, without leaving the page. Each tweet builds your brand awareness, with a link to your own site. The more you tweet about interesting web pages, the more traffic you drive to your site.

TWITTFILTER

Twittfilter is a filtering application that scores your friends and followers using a variety of scoring techniques including update rate, friend/follower ratio, keywords, and more. Twittfilter has 3 main features: 1) Your new followers are automatically ranked and only those that score above a preset level are emailed to you. 2) Messages are not viewed by time, but by user/score and only the first 3 are shown, in case someone tweets too much. 3) Twittfilter is also a searchable address book organized by how you communicate. There are many other features, check it out for yourself.

The Cuban tweet

No, not the country, the man!

According to S.I., the NBA slapped Mavericks owner Mark Cuban with a $25,000 fine Sunday for publicly criticizing the officials after Denver's 103-101 win over Dallas. Cuban used Twitter to complain after Friday's game that Denver's J.R. Smith was not called for coming off the bench to taunt Antoine Wright after he missed a shot near the Nuggets bench.

Cuban said in another posting Sunday that he "can't say no one makes money from twitter now. the nba does."

-posted by Justin