mEgo tries duelling DEMO

I'm just now catching up on my reading from last month. Interesting to see that mEgo, a company that was scheduled to debut at Fall DEMO, had to be pulled from the program at the last minute. Seems the young startup got all whippersnappy and unveiled its product the week prior to Fall DEMO at TechCrunch40. That's just a big old no-no, as DEMO has built a solid reputation of giving the world its first peek at the latest and greatest technologies. Frankly, I'm surprised that mEgo chose to ignore the rules, since it had to have ponied up big bucks to play at DEMO...but then again, TechCrunch40 is free and maybe DEMO gave it a refund. Still, it created enough of a hullabaloo to make me want to see just what mEgo does, given that it's name is, well, unusual. And that may have just been the point. No, I'm not going to tell you what it does -- check out the site.

-posted by Rachel