Mobliss execs off and running

Mobliss execs off and running

Recently, I checked in to see how Mobliss was faring -- and, while the company seems to be doing well, I was shocked to see that the entire roster of executives we used to know there have left! A quick Google search showed that Brent Bookler, one of the Mobliss founders, is now the founder and CEO of a new Seattle-area venture: HyperBoy. One of our favorite bloggers, Om Malik, mentioned the company in a post last month where he wondered whether or not there was room for another social networking site in the market. Brent was quick to respond - and it's interesting to read his take on HyperBoy's potential market.

And if you're wondering why I was suddenly interested in Mobliss again -- the company's product was the first platform to enable text message voting for American Idol. 'Nuff said.

-posted by Rachel