On Monday, M2E Power announced the development of an external mobile device charger. Big news in the gadget world and green verticals. To support this news, VOXUS has been busy working with press. Our efforts have paid off big time! Props to the entire team!

To cap it off, today the news ran on Business Week. Check it out.

Here's a little picture:

In addition, articles also ran in more than 100 other outlets including these feature articles:
-Wired
-Gizmodo
-DVICE
-Inhabitat
-GigaOm
-Daily Green
-Coolest Gadgets
-Gadget Insight
-EcoTech Daily
-Gadget Crunch/Tech Crunch
-EcoFriend
-Cellphone Beat
-Tom's Guide
-Technology Today
-CNET
-Idaho Business Review
-Gadget Guru
-Good Clean Tech
-Earth2tech
-ZDNet
-Game Shout
-Clean Technica
-Wireless Week
-CleanTech
-Headline News
-NPR
-Smart Planet
-and more, and more and more!!!!

-posted by Justin

Seems like I'm experiencing a rise in spam lately. While I have a folder these junk emails usually drop into, it's annoying to have to view and delete them later. While I don't look inside any of these emails, I do occasionally read the subject lines (spammer marketing speak can be quite entertaining). I got one last night that was both humorous and disturbing. The subject line read "We have hijacked your baby." Can you hijack a baby? I don't think so. In any case, I don't have a baby, but If I did, I probably would have checked to make sure he or she wasn't snatched from the house. It's a shame spammers are getting more aggressive and all we can do is sit back and take it.

-posted by Lindsay

VOXUS is now hiring a Program Director/Senior Account Executive to work from its swanky new downtown Tacoma office. Think you got the right stuff? Click here or view our ad on Craig's list.

-posted by Lindsay

What do you do when your competitor has slowly been pecking away at your reputation for years? Sit quiet? Speak up? Microsoft, which apparently has been TiVoing through the highly entertaining and brand-trashing "Mac vs. PC" commercials, finally appears to be gearing up for a major counter-attack. According to the News Tribune, in September, Microsoft will launch a $300 million ad campaign to help improve its image. Microsoft has hired some major star power for the campaign -- Jerry Seinfeld, Will Ferrell and Chris Rock. I can't wait to see these comedic giants in action, but don't think for a minute that I'll consider giving up my Macbook, iPod or iPhone.

-posted by Lindsay

As our client M2E announces a new external charger for mobile device on 8/25, we thought we'd post this little video that explains the innovation behind the technology. This video podcast was created for the R&D 100 awards.


M2E video

-posted by Justin

Merlin Mann over at 43folders had a very interesting post on what makes a good blog.

Good blogs are the product of “Attention times Interest.” A blog shows me where someone’s attention tends to go. Then, on some level, they encourage me to follow the evolution of their interest through a day or a year. There’s a story here. Ethical “via” links make it easy for me to follow their specific trail of attention, then join them for a walk made out of words.

There's a lot of interesting information in the full article, all of which is useful in understanding not "how do I get my blog noticed" (which is what most of these types of articles focus on) but more "how do I have a blog that doesn't suck."

Good reading.

-posted by Paul

Our client Boost eLearning, the pioneer in Google search training for large organizations, is interested in hearing about your experiences with Google. If you have a minute to spare, please fill out a survey. Look for the orange starburst at the bottom left of the screen. Survey-takers are automatically entered to win a free Boost eLearning Google Search Training license.

Thanks for your help.

-posted by Lindsay

Google Search is a critical business tool for the full spectrum of roles in an organization. From sales to HR and IT, employees depend on Google multiple times a day to find the information they need to do their job. Yet this tool is highly underutilized since most workers only know a couple of Google's powerful search capabilities. This gap has created a significant market opportunity for training businesses to help workers demystify the Web and turn free data into actionable information.

Seattle-based Boost eLearning is hoping to do just that. Leveraging the fundamentals of adult-learning theory, Boost eLearning Google Search Training instills in workers the repertory of search skills required to extract and harness targeted information in the fastest manner possible. By easily excluding ads, pinpointing geographic areas, extracting certain file types and many other powerful search practices, Boost eLearning's training eliminates the time and frustration of failed searches.

If you're not convinced, check out their free online demo at: www.boostelearning.com

-posted by Lindsay

I headed up to Giggles on Saturday night to see one of my favorite comedians Jeff Dye (third place winner of this year's Last Comic Standing). It seems that social networking has become a bottomless pit of comedic material. Jeff and the two opening acts couldn't resist poking fun at the social networking phenomenon that consumes all of us. One of my favorite comments was from a comedian who admitted to changing his activities/interests to "showing up to work on time, filing, sweeping, etc." when he had his resume out. All of this is a good reminder not to take ourselves or our social networking too seriously.

-posted by Lindsay

Seattle Webgrrls is resurrecting -- the next meeting is Thursday, September 4 at 6:30 p.m. This is an interesting organization dedicated to empowering women through the use of technology in personal and professional lives. Visit the site for further details and RSVP information.

-posted by Rachel

I've been trying to resist blogging about the "I Am Rich" application for the iPhone since it first started making news last week, but I can't hold back any more. After a respectable 8 purchases, the $999.00 app has been pulled from the App Store... but it still has some "fans." Gizmodo has posted a guided tour of the "I Am Rich" app, and it is truly a work of art - I mean, how can you not get ahead with the inspiring mantra and beautiful gem that glows in the background, reminding you that "you could afford it." Watch this video, its delightful... and if they ever let "I Am Rich" back in the App Store, consider getting it, you "deserv" it!

-posted by Stephanie

Our client Boost eLearning has announced a free training lesson that helps fans across the globe track their favorite 2008 Summer Olympics athletes. The 3 minute lesson available at www.boostelearning.com teaches fans how to find all the latest coverage pertaining to the Olympics regardless of geographic and lingual boundaries. Want to read more about your favorite Romanian gymnast in his or her hometown paper? No problem...and Boost will even help you translate it into English.

-posted by Lindsay

Work with Word documents a lot? Ever get frustrated with Track Changes (or lack there of)? Ever wish there was an easier way to collaborate with your colleagues and/or clients on documents? Check out Writeboard, created by 37signals a developer of web-based applications for businesses. Writeboard is free, and allows you to invite multiple people to make edits and revisions to an online version of your document. Writeboard makes it really easy to view track changes, as well as compare past and present versions of your document.

Thanks go out to Mark Uehling, editor at ClinPage, for bringing this great site to my attention!

-posted by Shawnna

Technology is always more fun when you can use it to make mischief! VoIP is now taking prank phone calling to a new (and improved!) level. The new Disney’s Hannah Montana Wake-Up Call allows users to enter a phone number and the delightful Miley Cyrus’s voice will wake them up or send them a reminder: “Dear [name], don’t forget that today you have [activity].” There is no authentication of the user, which allows the user to enter any source phone number they want -- enabling the user to make the calls look like they are coming from someone else. Naughty, but fun!

Read more about this new service in Alistair Croll's blog entry in GigaOM.

-posted by Shawnna

It's always interesting to see what our competition is up to -- and here's a very unique twist to the standard blog I see on many agency websites. Kevin Dugan, the director of marketing for FRCH Design, and Richard Laermer, CEO of RLM PR, created the Bad Pitch Blog to immortalize all of those missteps PR people make with editors and analysts. I have to say, it's worth a look -- PR Week picked it as a competitor in the "best blog" category of its latest competition.

-posted by Rachel

Cliff Edwards' Tech & You column this week profiles a new product from Emotiv Systems, a San Fran-based start-up backed by Technology Venture Partners (out of Australia) and Epicure Capital Partners. Emotiv has developed a mind-reading headset (yes, that's right) slated to ship this year for just $299. The device translates your thoughts into computer instructions using EEG technology (similar to what hospitals use). Emotive says it is initially targeting the entertainment and gaming markets. Sign me up, as long as I get to keep my hair that is.



-posted by Adrienne

Microsoft unveiled a controversial focus group study last week that involved its now year and a half old Windows Vista operating system. The company recently set up a blind study involving a video demonstration of what they were told was the forthcoming “Mojave” operating system. However, the subjects of the study never actually got to demo Mojave AND were actually watching a disguised demo of Windows Vista but were never told this until after the video. Microsoft says it conducted the Mojave experiment over three days in San Francisco before 120 subjects. The company says the subjects, on average, gave Vista a rating of 4.4 out of 10 prior to participating. The average rating jumped to 8.5 after the subjects watched the demo, according to the company. Some journalists claim Microsoft is trying to insinuate there is a big disconnect between the actual performance of Windows Vista and the PERCEIVED performance based on negative media coverage and ads by mainly Apple.

I was part of the general launch of Windows Vista for Microsoft, so I’m glad I could get a peak into their re-launch of Windows Vista.

-posted by Andrew