Public Relations Rule No.
3
Wednesday, Jul 16 2008 | Author and
categories:
Adrienne
Lenhart | PR,
marketing and design
The LA Times' Top of the Ticket blog has an
entertaining post discussing the
recent New Yorker magazine Obama cover and
reminds us all what not to do when faced with an
outlandish or otherwise icky allegation.
For those of you needing a quick recap, the New
Yorker ran a cartoon cover with Obama and his wife
dressed as terrorists, burning the flag etc. Obama's
campaign immediately went public with a strong
denunciation of the cover, which drew massive
attention to the image, an image that Obama obviously
would have preferred quickly die on the newsstands.
Instead it became an Internet wildfire.
Days later on Larry King Live, when asked about the
cover, Obama delivered a great response...
"Well, I know it was the New Yorker's attempt at
satire. I don't think they were entirely successful
with it. But you know what? It's a cartoon, Larry,
and that's why we've got the 1st Amendment.
"And I think the American people are probably
spending a little more time worrying about what's
happening with the banking system and the housing
market, and what's happening in Iraq and Afghanistan,
than a cartoon. So I haven't spent a lot of time
thinking about it."
...but as the LA Times points out, it was
unfortunately several days too late.
-posted by Adrienne