Rumble

Adding to our body of new client work is a company that you most likely heard about unless you were living under a rock lately: Rumblefish (www.rumblefish.com). With VOXUS driving the PR ship, Rumblefish launched a new music service for YouTube (www.youtube.com) called Friendly Music (www.friendlymusic.com). The Friendly Music service is the first ever to offer non-commercial music licenses that last a lifetime to edit songs into YouTube videos. Think of it as iTunes for digital video. Not too bad of results if I do say so myself with 24 briefings and hundreds of articles resulting. Here's some of the more high profile stories:

- Associated Press (http://www.huffingtonpost.com/huff-wires/20100623/us-youtube-rumblefish/)
- New York Times (http://www.nytimes.com/2010/06/28/business/media/28rumblefish.html)
- ABC (http://abcnews.go.com/Technology/AheadoftheCurve/techbytes-tunes-youtube/story?id=11030951)
- NPR (http://www.npr.org/blogs/alltechconsidered/2010/06/23/128060136/get-music-rights-for-1-99)
- Mashable (http://mashable.com/2010/06/28/rumblefish-friendly-music/)
- TechCrunch (http://techcrunch.com/2010/06/29/rumblefish-friendly-music/)
- Gizmodo (http://gizmodo.com/5575507/friendlymusic-lets-you-buy-legal-licensed-tunes-for-your-youtube-videos-for-2)
- Billboard Magazine (http://www.billboard.biz/bbbiz/content_display/industry/e3i14a7e72d3d44c14d9c4c11d4da9c480a)
- CNET (http://news.cnet.com/8301-17939_109-20009289-2.html)
- PC Magazine (http://www.pcmag.com/article2/0,2817,2365573,00.asp)
- FOX Business (http://www.foxbusiness.com/personal-finance/2010/06/30/hulus-premium-service-plus-lawsuit-free-soundtracks/)

-posted by Andrew