Virgin Mobile's Sugar Mama and Facebook Offer Sweet Savings

Virgin Mobile has expanded its subsidized mobile program, appropriately named "Sugar Mama," with a new Facebook feature. According to a FierceWireless story, Virgin Mobile users that download the company's Fund My Phone application to their Facebook profile can earn minutes when their friends view advertising and participate in market research. I'd like to see this same type of creative subsidization in the mobile entertainment market: allow friends to help other friends earn credits toward TV and video.

-posted by Lindsay